The meaning behind our shirts

🧶 We don't sell clothes, we share moments.
We want each design to speak to you, to identify with you or even inspire you to live your own story.

🗣️ Stories that connect people
You don't know who is wearing the same shirt as you. Maybe someone on the other side of the world, who lived through something similar.
Wearing a shirt with a story is like wearing a piece of someone else's, and letting others see a piece of yours.

✍️ You can be part of it too
Thanks to our "We Share Your History" section, each month we choose a story submitted by our community to be turned into a new shirt.
It's your chance to make your mark on something that others will wear too.
We literally turn your story into textile art.

🌍 Wear more than just fashion. Wear a story.
When you choose one of our shirts, you're wearing emotions, memories, connections.
It's not just a garment. It's a statement.